Welcome to Daily Practice, where we believe that your eye care routine should be as essential as your skincare routine.

Founded by a leading ophthalmologist with a passion for eye health and beauty, Daily Practice is dedicated to delivering eye-safe skincare solutions specifically designed for the sensitive eye area.

At Daily Practice, we emphasize the importance of an eye care routine. Just as you wouldn’t skip brushing your teeth, your eye area deserves daily attention to maintain its health. Our ophthalmologist-developed products help to nourish, protect, and rejuvenate the skin around your eyes, addressing concerns like puffiness, dark circles, and fine lines with precision. Every product we offer is designed with your eye safety in mind, so you can enjoy the benefits of beautiful eyes without compromise. Because when your eyes look and feel amazing, so do you.

OUR FOUNDER

Dr. Ashley Brissette (Dr. B), MD MSc FRCSC ABO, is a leading ophthalmologist in New York City. She is a media spokesperson and is frequently featured on television and in publications for her expert opinion on eye care. She is also participates in surgical missions worldwide to help restore vision to those in need.

GLOBAL MISSION

Daily Practice supports vision care efforts globally. A portion of proceeds from sales is dedicated to closing the gender gap in blindness. There are 112 million more women than men living with vision loss, including blindness, making this a gender issue. Women may face difficulty accessing finances and an inability to travel for care. Women and girls also carry a greater burden of discrimination when faced with vision loss. We hope our efforts will further support the work of these excellent organizations: ORBIS and ASCRS Foundation.